International growth

International Trademarks & Madrid System

Compare direct national filings and the WIPO Madrid System to build a practical protection strategy for selected international markets.

One strategy, selected markets

The Madrid System can simplify filing and portfolio administration across participating jurisdictions, but it does not create a single worldwide trademark or guarantee protection.

How we help

  • Review target markets and commercial priorities
  • Discuss whether Madrid or national filings may be appropriate
  • Prepare and coordinate application information
  • Support subsequent designations and renewals
NAY is not affiliated with or endorsed by WIPO. Filing routes and eligibility depend on the applicant's circumstances.